Client
Role
Year
Redesigning VO’s end-to-end platform
Viaccess-Orca (VO) is a world-leading provider of video delivery, content protection, and data-driven TV solutions serving telecoms, broadcasters, and OTT providers worldwide.
I joined the in-house UX team to lead the redesign of VO’s end-to-end platform - a suite of tools used daily by operators to manage content, security, analytics, and subscriber experiences.
My role focused on creating a unified, modern design system and transforming multiple legacy interfaces into a coherent, intuitive operational ecosystem in response to a strategic vision for growth and market expansion, the company has embarked on a comprehensive UI redesign initiative.
We introduced a new UI language, dashboard, and flexible design system to simplify the experience and support growth. The redesign was done in phases - starting with layouts and navigation, then refining over 80+ screens with clarity and consistency.
Brand new design system
The VO system had grown messy over time - with layered features, inconsistent design, unclear navigation and across multiple teams. The challenge was to take a multi-product, enterprise-level system and design an experience that feels consistent, scalable, and easy to operate.
As the company scaled, they needed a cleaner, more structured platform to support new clients and highlight the system’s full value.
Fragmented user experience - Different modules were built at different times, leading to inconsistent navigation, interaction patterns, and visual styles.
Highly complex workflows - Operators manage content lifecycles, DRM/CAS security, metadata, quality checks, and analytics — all requiring clarity and precision.
High cognitive load - Dense tables, multi-step flows, and technical terminology made onboarding difficult and slowed down experienced users.
Scalability demands - The platform needed to support new features, new clients, and new services without redesigning each module from scratch.
Design is not just how it looks
My Role
In collaboration with the in-house VO UX team, I led major areas of the redesign process, after receiving analyzed operator workflows and interviews with global clients to understand how they really work. Key insights included::
Mapping legacy flows across multiple modules
Restructuring navigation and applying consistent IA principles
Designing new dashboards, content management screens, hierarchy, design language, and overall user flow.
Building a unified design system for web interfaces and internal tools
Ensuring compliance with broadcast/OTT standards without overwhelming users
Collaborating with PMs, developers, and domain experts across security, metadata, and analytics
Understanding the System
The same message came up again and again: the screens lacked structure, felt overloaded, and confused even experienced users.
My priority became understanding the system “from the inside out” to rebuild clarity and order.
Spotting the Gaps - unified Navigation & Information Architecture
We created a task-based IA that works consistently across modules - reducing confusion and making the platform predictable even as features scale, identifying where clarity, prioritization, and consistency needed to be rebuilt at the foundational level.
Strategic Redesign - Modular Design System
A complete component library was created to harmonize layouts, tables, filters, forms, alerts, and dashboards across all screens. This allowed the design and development teams to ship new features faster and maintain consistency across the entire platform.
Since the system was already in use by hundreds of users, the redesign had to be done without disrupting existing workflows.
We began with fundamentals: unified iconography, clean typography, and a neutral color palette.
Clear Visual Hierarchy for Complex Data
We simplified dense screens using strong hierarchy and spacing, status-driven color logic and Progressive disclosure (show detail only when needed)
The platform became far more intuitive, consistent, and efficient
The redesign delivered:
A unified, modern interface the product
Faster onboarding for operators and new client teams
A scalable design system supporting long-term innovation
Increased usability across content, security, and analytics modules
What I Learned
Large-scale B2B products succeed when users feel in control - when complex operations are supported by intuitive structure, consistent UI patterns, and thoughtful interaction design.
This project deepened my expertise in multi-module enterprise UX, scalable design systems, and workflows for technical operational environments.
